by ESO | Nov 26, 2018 | Digital Marketing
Inevitably, mobile SEOs are exploding. Based on a survey by Google, Mobile has 27.8 billion more searches than desktop. According to Mobile Marketer, more than 30% of the total searches are received from mobile devices. Thus being the norm, it has become cardinal for...
by ESO | Nov 26, 2018 | Digital Marketing
A press release is a piece of newsworthy content to be distributed to the press by a digital marketing company. For further exposure of a business, event, brand, feature, and essentially anything interesting enough to capture readers. Therefore, garner more attention...
by ESO | Apr 20, 2018 | Digital Marketing
Tip 1: What is Reputation Management? This is the curation of positive imagery about your brand within the major search engines and sometimes within review websites. In many cases, a negative review will gain popularity within search engine rankings, causing people to...
by ESO | Mar 9, 2018 | Digital Marketing
What is Click through Rate (CTR) and Why Is It Important? A Click through Rate is the calculation of the frequency of the number of clicks on an advertisement (ad) divided by the times an ad is shown. Click through Rate is an overall view of how well an ad attracts...
by ESO | Feb 23, 2018 | Business, Digital Marketing, Keyword Research, Link Building, Local SEO, Marketing, Mobile App Development, Onpage Optimization, Search Engine, Search Engine Optimization, seo for developers, SEO Tool, Social Media, Web Design, Website Performance
Introduction to Short and Long Tail keywords To those who are making a living online, Short and Long Tail keywords are extremely powerful tools that allow your online business to receive more traffic that results in more profit for you. Here is what Short Tail and...
by ESO | Jul 17, 2017 | Digital Marketing
The world is so technology oriented that every entity in our day to day life has a digital touch, so does the marketing domain! Digital marketing is an umbrella term for marketing of products through digital technologies, mainly through internet, media and mobile...
