by ESO | Dec 22, 2021 | SEO Tool
In the past few years, we have noticed a shift in the customers’ buying patterns and behavior when it comes to online shopping. People have started relying on their fellow customers’ reviews and ratings to decide whether they should buy products from particular brands...
by ESO | Dec 1, 2021 | Digital Marketing
When you are a marketer you don’t have time to plan your holiday plans because all your time gets spent on predicting customer behavior during the holidays. Forecasting customer preferences during the holidays and optimizing the campaigns accordingly is the need of...
by ESO | Nov 24, 2021 | On Page SEO
How anybody gets noticed? The person has a unique personality and mannerisms, or when he is standing out in some special place where all eyes fall on him quickly. On a SERP, featured snippets are one such place. Featured snippets Featured snippets are the positions...
by ESO | Nov 3, 2021 | On Page SEO
Social media is how many people share content on the Internet. Sites like Facebook, Twitter, and Instagram are ideal ways to share content from various websites to a broader audience. Brands and businesses may share content themselves, or they can benefit from social...
by ESO | Oct 5, 2021 | Site Performance
Ranking highly on Google is hugely important to a website’s success, but the ranking factors can be a mystery. Google’s John Mueller recently confirmed that the Core Web Vitals, a set of statistics about page loading, play a major role in keyword ranking checker. “It...