by Archana G | Nov 7, 2025 | accessible website audit
Websites are basically portals to all sorts of info and services. They’re the number one source of education, commerce and more in the digital age – so you can bet your bottom dollar that having an accessible website and staying on top of all the...
by Archana G | Jul 10, 2025 | AI in SEO
Remember those old days when, after searching for something on Google, we used to click through five or six different links on the search engine results pages? We used to scroll through pages of information to extract the points we needed, such as to get our...
by ESO | Jun 24, 2024 | Accessibility Compliance
Creating an inclusive experience requires designing a website that can be accessed by individuals who are color blind. People who are color blind are less able to discern between different hues of color due to their altered perception of color. Here are some tips and...
by ESO | Apr 22, 2024 | Content Analysis
Content Marketing Skills: 10 Must-Haves for Content Success in 2024 The biggest challenge that online sellers face is how to boost their reach and website traffic. Widening one’s target audience through exceptional content marketing strategies has made innumerable...
by ESO | Dec 30, 2022 | keyword Analysis
The strategy of improving a website’s visibility and position on search engine result pages is known as SEO. The purpose of SEO is to attract more organic traffic to a website by making it more easily discoverable to search engines. SEO is important because it...