by ESO | Mar 17, 2023 | Search Engine Optimization
For many years, digital marketers have been plagued by the question – of ‘what Google wants.’ The precarity of the Google Core Updates and algorithms is such that even before you begin to grasp their nuances, a new change knocks at your door, jeopardizing...
by ESO | Jan 6, 2023 | Website development
According to Hyung Jin Kim, Vice President of Google, the “Google Panda algorithm” has been renamed the “Google Coati algorithm.” One of Google’s most well-known algorithms, Google Panda, is crucial for producing structured, high-quality...
by ESO | Mar 1, 2022 | Educational Websites
In December 2021, Google started rolling out its other product review update of the year. Google had completed its core November update at the end of the month. The next day, it launched the product review update. The company mentioned that it would take them 2-3...
by ESO | Feb 8, 2022 | Educational Websites
Google has always focused on improving its search ranking algorithm so that it puts users first. The algorithm is updated hundreds of times annually just to ensure that it’s in accordance with the latest search trends. According to the search engine, the number of...
by ESO | Apr 12, 2021 | Local SEO
If you have been hearing a lot about the importance of SEO in retail businesses, but you don’t understand what the hype is all about, you have come to the right place! In the highly digitalized era, it is no wonder that a high percentage of shoppers research before...