by ESO | Feb 2, 2022 | Website Performance
When a person goes online searching for something, it is vital that the search engine understands the visitor’s intent and accordingly displays the result. The metadata or the little snippets of the information displayed result from the evaluation of the...
by ESO | Nov 30, 2020 | Schema Analysis
If you are looking forward to becoming good at SEO, then you should ensure a comprehensive view of SEO and all its related topics. One of the important technical SEO elements is the schema markup. Schema markup & structured data feature important roles in SEO for...
by ESO | May 10, 2018 | Search Engine Optimization
The SERP Ambiguity Who doesn’t want to be on the top of SERP? It is probably the dream of every online business owner to stay ahead of all in rankings. So, what actually goes into ranking high on search engines and is it as easy as it sounds? Definitely not....
